The Chaos of Cannabis | Jahan Peston Jamas | TEDxIITBHU

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Think big and then chase your dream passionately. Jahan
Peston, founder of BOHEMCO, a company that plans to use
Cannabis for various commercial uses speaks about how he
and his six friends decided to build this business. He
introduces the audience to the many facets of a single
commodity, cannabis in this case. His talk revolves around
how perspective defines the order. A chaos may be order for
some but may be a troublesome puzzle for others. To decide is
one’s choice.

Originally of Australian descent, Jahan leads the strategy and
collaborations function at Bombay Hemp Company (BOHECO)
by identifying viable stakeholders in the hemp ecosystem that
share BOHECO’s vision and develop strategic partnerships and
collaborations to exponentially scale impact. He is also the focal
point of BOHECO’s communications. Before co-founding
BOHECO, Jahan helped set up start- up companies and social
enterprises such as one of Mumbai’s first walking tour
companies-having conducted tours for over 5000 people in 4
years. These have enabled him to bring intriguing insights on
successful scaling of early stage businesses. As such, Jahan
also plays an important role in developing growth strategies and
raising capital for BOHECO.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at